Lets talk about the SEO elephant in the room

Marketers utilize social media to entice people to visit retail locations, such as restaurants or car dealerships. Testimonials can come from an objective press rating, a celebrity, experts in the field, or other customers. First of all, it is assumed that you have a huge theoretical knowledge and then you …

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Lifestyle marketing involvement in SEO

Targeting highly sought-after keywords can make it harder for you to rank higher in search, but this doesn't mean that you can't become an authority on a topic by using different phrases for the same concept. The other strategy that I strongly prefer is to obtain local links in the …

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Link Building

Keyword stuffing occurs when too many variations of the same phrase are shoehorned to fit into important ranking factors, such as URLs, meta titles and descriptions, image alt text and body copy. This practice can significantly impair the user experience as the website is sculpted solely for search engines and …

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Make onsite SEO your centre of attention

The key is creating content ready to serve customers across various devices and platforms. Brands need to meet customers where they are in order to provide them information; but without data, this is impossible. Data can let brands know what their customers search for and what they want to see …

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Numerous ideas for search engine spiders

Getting more traffic is top of mind for any business owner, so the thought of mastering ecommerce SEO has probably crossed your mind once or twice. Is there ample feedback? While unfortunately, using this tool won't make your site any faster, it will grade your current speed, and provide you …

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Proof That RSS feeds Is Exactly What You Are Looking For

They spend promotional dollars carefully. Google's Penguin algorithm is designed to combat spam links. So, first of all, as Marie Haynes tells us, if you're sure you weren't involved in unnatural link building, most probably Penguin is not your problem. On page SEO deals with making sure Google can find …

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Quality, Plus Visibility

Advertisers utilize several persuasion methods. Intriguing, different, and unique advertising captures attention and can inspire talk among people. They may have value for someone looking for a particular news report from an earlier period. That's why you need a professional SEO company to ensure that you don't fall into copywriting …

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Reasons why you cannot fully understand LSI

The canonical tag solves for this, notifying search engines of the canon page to receive search engine value for a group of similar content. It can be in the comments what is finally implicitly integrated well into the content also. You may be surprised to hear that (based on research …

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SEO challenges large scale user platforms face

Offering you the chance to vary your content by talking about, well anything, that may relate to your products/services, will give you the opportunity to slip in more varied keywords that you may not necessarily be otherwise able to do. Is your website available in different languages or country …

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Search engine health checks should look at backlinks

To achieve that benchmark, your website must rank higher in the SERP, must perform well in the social media marketing, and the PPC (pay per click) activities must be very well along with other digital marketing tasks. There are many approaches a business can take to improve their discoverability online …

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Self-publishing Parasite SEO based purely on scraping

Majestic's Trust Flow is representative of link relevancy and 'trust'. Different search queries with different intent will result in different results. Google has become so sophisticated that when a web user searches for a "How to find organic foods" he or she will get a different results page than if …

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The ugly truth about trust rank

With Google's mobile-first algorithm, it is very important that your web pages look good on mobile devices. Mobile usability is important if you want to get high rankings on Google. In the early days of SEO, a page's rank could be influenced by how many times a keyword was mentioned …

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To get fast rankings, you need white hat SEO

Brands are more likely to be chosen over others when one has a higher web presence, as search engines play an extraordinary role in whether a brand will grow or lessen in business. In some cases, you may never get there - don't be afraid to shift your focus to other …

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Understand about walled garden sites

esting out new tools is one of my favorite things to do. In order for backlink checkers to exist, the entire web (i.e. billions of pages) has to be crawled, regularly re-crawled and stored in a monstrous database. The costs and challenges associated with doing this are HUGE. Keep …

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Unheard ways to achieve success with page rank

If you are in a serious business (or any other entity), always buy domains with more than a one-year registration period. Making improvements is imperative to customer satisfaction. Although nobody knows the exact ranking formula, each search engine has its own take on ranking factors. On regular pages and posts …

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Unlocking the mystery of metrics

Google optimization is based on the premise that the more people that like to your website, the more valuable it must be and the higher ranking it deserves in search results. A marketing analysis provides a comprehensive review of the marketing program. A site can never have enough content. There …

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Warning: These mistakes could destroy your white hat SEO

Try and write blog content for external websites, which will link back to your website and boost your domain authority. Backlinks are the foundation of Google's algorithm. If you're a small business owner with aspirations of getting your website to the first page of Google search results, there's a hard …

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Who else wants to enjoy doorway sites

Not only are generic keyword lists the opposite of unique, engaging content, they will also hurt your business' credibility in the eyes of your clientele, making it appear to be little better than a run-of-the-mill email spammer in the Internet food chain. A short click, on the other hand, is …

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Write a keyword-rich introduction about conversion rates

Search engines also assess, in great detail, the technical aspects of your website. For example, how quickly the site loads plays a major role in your website ranking. Search engines also take into account how accessible your server is. Because, ultimately, Google and other search engines want to provide the …

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Your key to success: dynamic pages

For example, did an email drip campaign bring in more leads than the social media campaign last month? Is it hypnosis? Give up the traditional advertising methods and focus on SEO, Google Adwords or Social Media. Answer frequently asked questions of your readers, customers, and clients.

Actionable tips on canonical …

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A few words on onsite SEO

URL rewriting can be implemented either with ISAPI filters at the IIS Web server level, or with either HTTP modules or HTTP handlers at the ASP.NET level. I've had companies show me a beautiful website that they spent lots of money on, but completely forgot about SEO. Guess what …

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Actionable tips on web portals and Twitter

Quite a while back, Google released an update named Google Panda, and this adorable black and white creature is the one who is penalizing you due to your content quality. Setting up a successful SEO strategy can be quite hard. Investing in your skills will definitely pay off though. Once …

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Be mindful of link bait

Content is king when it comes to SEO. You can't have an SEO campaign without content; it's the fuel that makes SEO work. Search engines know exactly what people click on after they enter a query. They know what content searchers viewed then quickly returned to the search results to …

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Content Creation Motives

Playing with your personal Web site is one thing, but creating a successful business Web site is a job for the pros. The goal remains the same: to coordinate marketing efforts across all platforms. In countries where internet systems allow the free flow of messages, a marketing piece designed for …

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Define your goals with regards to text links

The output of the maintenance phase is a confirmation of all the SEO work performed, in addition to any problems encountered and any lessons learned. Now a quirk of WordPress means that it tries to match partial URLs and will redirect accordingly. What this means is that if you tried …

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Design + citations = Greatness

When buying domain names, you should separate it from the process of buying a hosting service. It was in 2011 when Google made it clear that speed matters a lot. It is the same even today. The speed of your site is important because it impacts the overall user experience …

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Discover the connection between user experience keyword research

Therefore, appearing at the top of the search engine results page is naturally becoming more important to many companies. Users will no longer tolerate slow performance in a website. Link building involves obtaining links from external websites to your own for improving direct referrals and search engine ranking. The truth …

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Easier said than done with SEO

Great content is certainly a crucial element to building a website that converts but it is far from the only thing you need to do. Continuous targeted learning can help you gain skills for snatching traffic from many mediums, not just the search engines. The fact remains that knowledge of …

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Education is the best legacy when it comes to local search

Before you start with mobile optimization, you can use Google's free test for mobile friendliness to check the mobile performance of your website. Local advertising and marketing agencies continue to play important roles in representing small businesses. With your website already cleaned up and shining with outstanding quality content and …

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Facts about reporting that will make you think twice

Singleword domain names can sell for millions of dollars. In terms of the amount of time an individual devotes to the external search process, an unusual phenomenon occurs. Importance and relevance aren't determined manually (those trillions of man-hours would require the Earth's entire population as a workforce). Instead, the engines …

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Go long-tail and forget hits

Your SEO strategy will go a long way for you and your business with the proper maintenance. If your site is littered with lengthy, indecipherable URLs that don't align well with the actual content of your site pages, restructuring your URLs should definitely be a priority during your next website …

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Google always prefers the website that loads quickly

Search-engine crawlers, which regularly check your website for its content and menu structure, can crawl faster through a fast-loading website. When this speed is combined with compelling or helpful content, a higher rank for your website is the likely reward. Google's Search Console (previously known as Webmaster Tools) and Analytics …

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Google displays the mobile-friendly results first

Concrete pictures instill a higher level of recall than abstract images because they allow the image to be stored in the brain with both visual and verbal elements. Google's Webmaster Tools remains one of the most popular SEO analysis tools out there because it's free, newbie-friendly, and it's from the …

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